Thursday, 16 June 2011

All you need is paper and a pencil and a lot of hard work.

Start up business tips from ...  
http://www.businesszone.co.uk/blogs/tonyrobbo/tony-robinson-obe-author-039stripping-freedom039-blogs/learning-lord-sugar?ref=ukbf

6. All you need is paper and a pencil and a lot of hard work.

I hope I’ve saved the best and most provocative heading until last. Remember Lord Sugar is no technophobe – he understands ICT and probably likes gadgets too. When I first met him he’d just bought Viglen so he also knows the benefits to business of technology. .

The most important lesson I’ve learned from Lord Sugar, my Dad and my co-owner’s father , who all started and developed very successful businesses is that starting and running your own enterprise is not a complex process.  As well as really hard work, a fantastic knowledge of our product and/or service and the market, in order to succeed in our own businesses we must always go back to the basics. That’s good news and is why enterprise is for all and why privilege or higher education are not necessary for your earnings potential as they are for many other career options.

The essential skills will always be the same - just don’t make it complex. You do not need a 30 page business plan – you just need to work out where you’re aiming for and how you might get there and what that means in terms of how you spend your time and money. 90% of start-up plans are likely to be seen as works of fiction within six months. We never really know until we start trading and it’s best to not spend too long planning. Get working, get selling as soon as possible and start earning a living!

It’s more important to find out what will sell and for you to gain the know how to sell it at pre start. We know that with the right support at start up, and some test trading, 85% of new starts will still be trading in 3 years’ time and 6% will go on to be substantial businesses. We’ll never know in advance which the 6% are – otherwise everyone would be falling over themselves to buy a piece of their action – but the reason we formed SFEDI is to do our very best to ensure that there is the right help around to give everyone a good start.
Someone who has started and run their own business can provide invaluable help to you – if they haven’t then beware. There’s something really wrong if you need complex software or finance professionals to tell you how you’re doing. Every successful business owner I know manages cash flow constantly and can write down a very good estimate of all their costs and how much they need to sell in order to cover these costs.

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